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11 03 09 | Pinkberry, Life Is Delicious

I was introduced to the phenomenon of Pinkberry while working in Midtown. My colleagues and I would walk to 32nd street to get a fix of this frozen yogurt. And I really mean frozen yogurt- yogurt that is frozen, not an unsatisfying substitute for ice cream. My usual Pinkberry order is original or green tea yogurt with berries and mochi. My friend Dave and I stopped in at Pinkberry before our friend’s performance on Theatre Row. I decided to try the Pinkberry Parfait because it looked so pretty. If you are wondering if the work phenomenon is an overstatement for a frozen yogurt product, you can read about it in the LA Times. Pinkberry has become a neighborhood staple in many Manhattan neighborhoods. You’ll probably see me in line one of these days.

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